Anthemic Stadium and Alternative Pop band, MIYA MIYA released their title track video for their debut EP, Cold Blood.
In collaboration with award-winning director, Tom Bailey, MIYA MIYA created a short sci-fi style accompanying video to artfully convey the uncertainty of a relationship, as described in the track’s lyrics.
In the video, vocalists, Ginnie and Jordan are portrayed as trapped test lab subjects while guitarist and drummer, Gio and James play scientists.
When ECHO chatted with the band in July, MIYA MIYA had just finished the Cold Blood video shoot. Guitarist, Gio noted the irony of shooting during the COVID-19 pandemic, “It was really weird as well because the whole scene of the video was basically we were in a laboratory, but then all the crew are in these masks as well so it looked like they were in a music video too.”
As with their previous music videos for “Hometown and “Underwater,” “Cold Blood’s” visuals are cinematic and have an engaging storyline.
You can watch the video here:
Amelia Cordischi, Founder and Editor-in-Chief of Juice Box Press, is an accomplished digital marketing professional with over a decade of experience in media and communications. Her work has been featured in notable publications, including The Boston Globe. A communications graduate of Simmons University in Boston, Amelia served as manager of Simmons College Radio (“The Shark”), where she also launched and co-hosted her radio show, The Find.
In addition to her editorial work, Amelia is an established freelance photographer, with bylines in Blended Magazine and CelebMix, capturing artists and cultural moments across the music and media landscape. Her career began at WCVB-TV’s Chronicle, the ABC affiliate in Boston, where she gained firsthand experience in broadcast journalism and storytelling.
When she’s not taking photos from the photo pit, interviewing emerging artists, or crafting the next Juice Box Press feature, Amelia can be found thrifting and exploring the world of sustainable fashion.